Big 12 announced the revenue earnings for this past school year on Friday. It is a 6% increase over the previous year. This amount does not include third tier media rights for each school. At K-State their third tier revenue is around $4 million.
It is the 13th consecutive year of revenue increases for the Big 12 and the revenue has increased 55% over the past 5 years.
Commissioner Bowlsby anticipates the revenue will grow to the mid $40 million ranged per school before the current TV rights deal expires after the 2024-25 season.
It is the 13th consecutive year of revenue increases for the Big 12 and the revenue has increased 55% over the past 5 years.
Commissioner Bowlsby anticipates the revenue will grow to the mid $40 million ranged per school before the current TV rights deal expires after the 2024-25 season.
