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Big 12 looking to sell naming rights and ownership stake

Kevin_Fielder

Staff
Gold Member
Sep 3, 2023
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The Big 12 is looking to make an unprecedented move, selling their naming rights to a company.

Appears they’re in discussions with Allstate. The name? “Allstate 12” and nothing like “The Big 12 presented by Allstate”

Trying to find out more information, but here’s what we know right now. They would be the first conference to do, but others (Conference USA) is also looking to follow suit.

 
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